Animation is an art that plays a very crucial role in the business world as well as impacts the lives of the general masses. In this era of digital strategy & marketing, a lot of animation is utilized on the internet for promotion among the target audience. The need for animation appears as a form of an exceptional means of interaction that helps to convey the message and communicate with the audience.

Animation is a medium that can bring concepts or imaginations to real life through character sketching. Different types of animation techniques- Traditional animation, 2D animation, 3D computer animation (CGI or CG), Motion graphics & Stop motion animation.

Study areas in Animation:

• • Graphic design
  • Video game designing
  • 3D Animation
  • Stop motion
  • Motion graphics

Careers and roles in animation:

• • Graphic artist
  • Animator
  • 3D animator
  • 3D Modeler
  • Video game designer
  • Compositing supervisor
  • Multimedia Programmers
  • Visualizers
  • Content Developers
  • Pre and Post Production executives